Holiday Campaign for Patodish

A holiday campaign was created for GELSAC, a company specializing in cleaning solutions and institutional-grade products, to introduce its new apple-cinnamon surface cleaner, Patodish. The concept centered on a warm, festive narrative featuring Santa Claus using the product to clean his home, reinforcing both its effectiveness and its seasonal appeal.

The visual direction relied on rich, warm red tones and cozy holiday lighting to evoke the fragrance profile and emphasize the product’s place within the Christmas season. Through cohesive imagery and a playful yet polished approach, the campaign positioned Patodish as a reliable, eco-conscious cleaner that brings a touch of holiday charm to everyday spaces.

Tools

Find out what design softwares I used for this project

Higgsfield

To create all the visual material